Oro

Oro is a marketplace founded in order to bring the highest standards of quality, safety, and service to the growing CBD industry. Oro stands out within the market by offering customers a more medial approach which includes individually personalised prescriptions.

My role was to work on the overall branding and website design. I chose to work with gradients in order to represent emotions and energies. Associated with this color palette, I developed the shape of the «bulb» which served on all the brand assets. This organic shape brings a smooth and friendly feeling to the minimalist and clean branding.